In this edition, we feature Eddie Lee, CEO of MooneyBird, a revolutionary PropTech company that is empowering real estate agents to launch and scale their own agencies through cutting-edge technology.
Founded in 2024 as a subsidiary of Synergy Marketing Technology Limited, MooneyBird is on a mission to decentralize the real estate industry. By combining AI-driven tools, automated listing discovery, secure client communication, and lead generation features, the platform gives real estate agents the autonomy they need to succeed independently while fostering collaboration within a thriving ecosystem.
Read on to discover how Eddie Lee and MooneyBird are transforming the landscape of real estate technology.
Tell us about your company.
Eddie : MooneyBird is a groundbreaking platform designed to empower real estate agents to create and manage their own independent agencies. By providing AI-driven tools, automated listing discovery, secure client communication, and lead generation features, MooneyBird decentralizes the real estate industry, enabling agents to thrive independently while fostering collaboration within a supportive ecosystem.
What made you become an entrepreneur?
Eddie : I became an entrepreneur out of necessity and inspiration. After encountering significant challenges and inefficiencies while building my own real estate agency, I realized the need for a solution that bridges the gap between technology and agent empowerment. This vision drove me to create MooneyBird to provide the tools I wished I had during my journey.
What is the most challenging part of running your own startup?
Eddie : The most challenging aspect is balancing innovation with execution. It’s a constant effort to prioritize development, attract funding, and build a strong team while staying true to our mission of empowering agents.
What is the biggest challenge you have faced when looking for funding?
Eddie : The biggest challenge has been standing out in a competitive PropTech market and communicating the uniqueness of our decentralized, agent-first approach to traditional investors.
What is the most rewarding aspect of entrepreneurship?
Eddie : The most rewarding part is witnessing how MooneyBird’s tools transform the lives of real estate agents, giving them the autonomy and resources to achieve their professional dreams. Building a solution that genuinely makes a difference keeps me motivated every day.
Learn more about MooneyBird on their website: https://mooneybird.com.hk
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